website promotion and the marketing are a from inside to outside process!

this process cannot the careless least bit! Needs you to complete each matter attentively, so long as has a place to have problems, then perhaps your website returns to for the human very not the good influence, must make own website to face the brand and to set up the enterprise image the speech, must start from the most foundation thing, completes, but a website must give the web cam the very profound brand influence the speech, must in the home page.

at the forum, the place which as well as the website may see, gives the member one kind of guidance, this moment website guidance appears the especially unimportance, because or already many times glanced over the website regarding the first time the web cam, they regarding in a website consciousness, was only fuzzy, needed the website the initiative guidance and the attraction, likely in the market drew the sale, because the website could not wait for member's own automatic to glance over and to have the interest, because the web cam very was big to the website interest a part depends on the guidance! Others said the interest is best teacher, then the good guidance has the interest foundation.

perhaps has the human returns asked that, what calls the website the guidance? Whose website is handling such matter?

China all websites all are actually are handling this matter, possibly has the website has realized this spot, does quite well, some has not realized, does quite badly, because each website all is wants to promote, wants to attract the member, then he can not but take some measures and the propaganda skill and so on, but these propaganda device, is very possibly the guidance one kind! Perhaps

has very returns asked, own are glancing over the website time, actually does not have the obvious feeling website guidance? Actually very many members are glancing over the website time, was consciously is already being guided with unconsciousness by the website? Some quite intense, some actually not that intense? No matter

is the small website, the big website, all is using various guidance, uses for to attract the member, attracts web cam's eyeball, leaves stationed member's heart, increases the member to read loyally to the website with

and so on the glue since the website guidance is that important speech, then what the website generally does return to use to guide? The guidance way has these? When needs to use the website to guide? What place also is uses the website in the website the guidance? The

guidance has following several ways specifically:

1, the picture guides the

picture guidance, not solely is an advertisement picture and the advertisement LOGO form, the picture guidance has the website own propaganda vivid picture or the advertisement picture, or is the concrete some active propaganda picture.We are glancing over this website time, may say cannot feel his picture guidance, also is the picture guidance which we said is not intense, does not have the attraction and so on, simultaneously he does quite stodgily, aspects and so on tendency and static state do quite monotonously, this and the technical personnel as well as the art designing level has the relations!

must emphasize in here me is: A website picture guidance is not more the better, but is the advantage which arrives exactly, can play the best guidance role, when again we glance over some websites, returns to the repugnance, why? Because

they have very many pictures, for ours feeling chaotic very, could not look, is dazzled, does not have the subject, does not have the direction, basic on has not played the good guidance role, but is the repugnant role, therefore the picture guidance must want to do the good speech, needs according to the website home page size, meanwhile must unify, for the human oneself website which as well as the writing content layout as well as the column version block construction and so on decided who the member characteristic and the picture guidance subject and the goal and so on carry on plan truly plays the guidance function, cannot be suitable the rebellion! Therefore we cannot despise the website the guidance! The light picture guidance has very many knowledge and is fastidious! Must want to complete an outstanding website the speech, is not that simple matter!

2, the writing guides the

writing guidance possibly not to have the picture guidance that intuitively, but the writing guidance function is very formidable?

for instance writing size and writing color, as well as writing whether moves motionless, simultaneously the writing meaning is whether simple, whether the writing does have the attraction or the writing attraction subject very much whether is clear about and so on.Simultaneously the writing also may unify the picture the guidance to carry on the guidance, meanwhile may unify the website the function union guidance and so on? The writing guidance has the declarative guidance, has the introductive guidance, has the discussion -like guidance, has intense the guidance, has for the human the sense organ and the vision and so on each aspect guidance, must complete a website home page completely the writing guidance speech, also is a very big work load.The writing guidance is appears most guidances in the website, the website home page and each character page all has the writing to guide, so long as is the writing may be the writing guidance.The writing guidance must complete the speech, needs to unify the picture guidance and the website other content construction and the website layout and so on, cannot the independent regarding writing guidance!

3, the function guides the

function guidance is the website function, for instance registers, his function flow, in uses, his function some limits, the function expansion, the function guidance also is a very important part, how many do very web cams on not return to use the website the function, but gives up this website, or said this website the function operation quite complex speech, he also returns to the giving up use, the writing and the picture guides more is on visual and the sense organ guidance and the attraction, but brings the biggest help to the member actually is truly the website function,The function guidance must unify the website the design concept, must unify the website the characteristic and the subject, must unify the website the member actual characteristic and so on. The

for instance this website page is the style speech which Jan purifies, then his function did not must too be complex, if this website member mostly is the years of schooling not high person, then the website function must simplify with the fool, if this website goal customer is the quite familiar computer and the network person, then your function may the quite complex spot, simultaneously the website function have to unify the website the content and so on to carry on the plan, the function guidance has the function use and the operation flow, also has the registration and the exchange and so on each kind of guidance.

4, the activity and the topic guide the

website also to have the active guidance, because a website in order to achieve propagandizes and attracts member's goal, then he can not but take some propagandas and the attraction activity, also is moves the guidance or the topic guidance, the active guidance may appear in the home page, also may and so on each place appear at the forum, the active guidance is also unifying guidances and so on writing and picture, sometimes also possibly involves the function, therefore the active guidance is the quite complex guidance, also is the relatively important guidance, because the activity is not has every day, but is orderly, has the plan appearance, pointed quite strong, with websiteOther content column union quite close, therefore the active guidance also is the object which is worth us studying. The

activity guidance mostly is appears by the website own issue object: For instance the website announcement, or is the guidance which the third party appears, for instance some website market survey! Or is the active guidance and the topic guidance which certain member organize: This quite many appearances in forum? For instance came this website recently the member had any feeling and so on, no matter how these activities and the topic did guide, to the website brand and the image, as well as attracted the member aspect all was plays the very vital role, we could not neglect, simultaneously faced the topic guidance which the member organized spontaneously, the website must have a set of perfect control system, otherwise very difficult to manage, returns has the very chaotic aspect, regarding own active guidance, must have the plan to have plan march, could not act unreasonably casually, simultaneously needed to unify oneself website the characteristic and member's characteristic carries on, could not take for granted promotes the active guidance casually, had to act according toThe active guidance goal and the request, as well as the object, the effect and the influence and so on operate, completely biggest completes each time activity to guide

5, the opinion diligently to guide

each website nearly all to have the forum, then in the forum, had the opinion, regarding the forum, the opinion guidance also was quite important one, he was relates between directly the member and the website, as well as website foreign image benefit, but could not simple processing, need to grasp member's opinion to the website function, controlled the good forum opinion to the website the influence, simultaneously the website needed the organization good member's opinion guidanceFor instance in very many forums has the member to return does any topic discussion, either does any activity, either does any system and so on, these all are the opinion guidance forms, no matter how, the website does need to control them to the website the influence, as well as member's reflection, does not want and so on appeared the question to solve again before, needs constructs at the forum to have good systems and so on plan and member control system as well as forum and website management.

approximate has enumerated some website commonly used guidance way in here me, actually also has the very many guidance way, needs us to excavate with the use, enable these things to have the help to us and so on!

displays the guidance well the function, causes the website foreign image and the brand, as well as the member and so on achieves a perfect condition to the website loyalty.