Celebrates result which in 2007 obtains, peeks at 2008 the prospect.When you look back on 12 months, whether you did feel already has completed all tasks which the website establishes?
in 2007, you whether has the specific goal? Completes the website the redesign perhaps the new product political line, this is not calculates successfully.In past year, you whether has the special profit goal? Perhaps transfer ratio goal? Whether you enable the website visitor's average contribution value to have
to promote? Or has promoted 10% at least?
in fact, the overwhelming majority enterprise does not have the establishment to be able to share the share in the website team the overall goal.On the contrary, they pay attention in project project completion, perhaps budget completion.You regard in these projects as a team's part, when these projects complete on time, will
feel happy, then changed the next project.You never can have the sufficient resources perhaps the time, therefore, you have no alternative, only can continue to go forward.In the past, we also adopt this means.Now, we have discovered one better means.Usually, when heavy
new design website perhaps adjustment individual part, you can discover some things were improved.At the same time, some movement good thing also possibly changes the thing which is unable to work.In 10 things, 5 were improved, and some 5 possibilities have not been improved.But the general question is, the overwhelming majority people all did not know actually hasn't been improved the 5 things is which how many? If you do not have the hypothesis specific goal, also has not carried on the share with the team, when does not have the directional improvement, how should you handle affairs? If
you have obtained the success in 2007, how you did know? Compares with 2006, the overwhelming majority is not possibly the good means, because online becomes the fashion day by day.The retail sales perhaps the commercial electron, B2B also is so.More and more many people spend on-line the time have been many, they conduct the research on-line, is engaged in the shopping to carry on the exchange.If you do not have the time to define your organization whether has obtained the online success, then you obtain all achievements appeared are not worthy of mentioning.Does
in 2008, how you change this kind of question? The good news is, now is carries on the change time.Do you need to convene online the same place, actually the definition company the website management team succeed are any.Certainly, you cannot only the online transaction consideration which occurs in your website, you need to develop outside the website the matter.What relates starts in online, moreover continues to meet the off-line? Once you had the explicit definition to the success, you may based on these goal establishment essential performance index (KPI.Now, you may determine which questions in 2008 does need to pay attention to.Generally speaking, this can help you to achieve the different behavior overall commercial goal.In past several years, how did I write about have massively realized the profit article.If you still not to website key activity realization profit, then must certainly achieve this goal in 2008.The
present, you have defined any are the success, has established KPI, causes the website the active goal, you may determine the attention the key point and the determination anticipated target.This said easily, but makes actually the demand time.Regarding this, possibly also has the different opinion.If you are the website execution manager, carried out is much easier.If you are not, you need to find the execution non-warranted helpers who may help.You may print these questions, puts carries on the discussion to the tabletop on.Does, this is not indeed easy, but it can enormously improve your enterprise's effective online activity.Under
is another challenge.In 2008, you must stop all opening plan.You must stop the project at least which will start in next year February.You need to make a storage quantity plan to 2008 situation, discusses the definite goal honestly.Must act according to decides the goal latent influence, the order arranges to 2008 plan after the line.Which are some carries out the quite smooth project, which also are has the problem the project? You may act according to the forecast US dollar influence situation, makes a simple ROI estimate.
is natural, this does is not easy, but it is worth diligently.The website team can cancel some operational not strong projects, in these projects, the people often can have the mood to carry on the investment.One new ponder way is, you may by one kind simple, the easy way use test the platform, the depth different matter, and according to decides the goal appraisal test result.If you have still not carried on the investment to the multi-dimensional tool, then in 2008 you should do this.Greets in 2008, rouses the spirit, adjusts the website team the center of excitation and the attention spot.

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