In the middle of trade and technical manager, popular one new self-expression way.This expression way already not through board of directors, also not through lecture, but is passes blog (network diary.At present, even links the company topmost story the administrative personnel also started to write blog

in following group of articles, we introduced five managers human's abundant guest experiences.Although has the latent law, the occupation and individual risk, their all still believed that, blog has the enormous superiority.These five commercial science and technology leader, respectively is American Utah Science and technology Company (UTAH front chief information official (CIO, some large-scale Christianity books publication enterprise's palm disciples, network content supplier's chief executive officer (CEO, the International Business Machines Corporation (IBM chief scientist, as well as presidents Disney company (Disney subordinate company's project vice-.They write blog the most direct goal, will be the hope becomes face the future leader, simultaneously, how did they also all to transform blog one kind of valuable commercial tool to make the penetrating analysis
Feir · Windley (Phil Windley
experiences one: Hears blog using yours influence

majority commercial science and technology leader, possibly can worry extremely.Because writes blog, can involve inevitably to the responsibility, the competition secret, the management level and laborer's friction and so on the multitudinous latent traps.However, Utah science and technology company's Predecessor CIO Feir · Windley not like this thought actually

Windley has probably established blog in four years ago, and through blog, with disperses maintains the prompt communication at the Utah each place more than 900 State authority IT personnel.In these 900 staffs, only then five report directly to Windley, other people separately to State authority various organizations person in charge report, the latter then accepts CIO directly the leadership.Windley is not the boss who acts arbitrarily, certainly also by no means contents with the status quo, in name.He believed that, blog will be able to play the positive influence to the IT bureaucratic apparatus reform working and the impetus role; blog will promote the entire organization operation to be more coherent, the work will also be effective

“at that time my proposed that, each State authority IT staff, who is willing to write blog, do I on pay the blog software for who the copyright expense.Finally, probably some 40 people started the blog writing.This is a very interesting experiment.” Windley recollects the road.Does this the result is: Although the different department has the different computer construction, but each department's people start through blog to exchange each other in to use on the IT product the experience, thus reduced each kind of repetition work greatly

, by no means Windley's all tentative plans all can certainly accept smoothly.He believed, if the high-level decision-making can be more transparent, State authority's IT operation can be more perfect.Windley places the top digit in the company, he hopes to personally set an example, makes one through blog by the center to the fringe radiation technical expert community.Moreover some policy-makers do not hope the State authority organization the activity by the real-time announcement.“In 2002 the spring, we started a significant reorganization plan.” Windley recollects said, at that time, if the information can more transparent, to reorganize the process to be able to be extremely advantageous.But “, when I am carrying on when the reorganization process writes down, each people all appear specially anxiously.”

Windley also in his blog, disclosed some companies are going to carry on technological innovation movement, in order to let the staffs have the preparation well.Finally, this CIO is informed, should better be keeps mouth shut to this kind of news

Windley has become the Brigham Young University now (Brigham Young University computer science professor, he simultaneously also is a freedom abundant guest (his Blog website is www.windley.com.About blog, he still maintained own standpoint.He said that,“If gives me an opportunity (certainly is not again I implores obtained, I can become more transparent.”
Feir · Windley blog extract: On December 1, 2004
“I write blog, is in crowd's which the hope becomes me to respect, I hoped shares each other with them the thought; I write blog, is in order to participate in the dialogue; I write blog, is for the engraved inscription; I write blog, is in order to clear off my train of thought; I write blog, because some matters only then write down, can understand well.” - - Feir · Windley
Michael · Pu sutter Switzerland (Michael Pusateri
experiences two: Confuses the work and the entertainment

Michael · Pu sutter Switzerland do not be the Disney company serves under somebody's banner the US Broadcasting company wired network group (Disney ABC Cable Networks Group project vice-President, he already has expresses individual interest blog, also has specially discussion work blog.He has set up the strict boundary between both.He does this, mainly also is from the professional future consideration

Pu sutter Switzerland under has 40 staffs, they must distribute for the company in each place 800 employees provide the support.He persists to believe that, uses blog in the work, can enhance the production efficiency and the enhancement communication.Although Pu sutter Switzerland about sounds in the work situation using the blog idea as if to indulge in fantasy, but he in fact looks like Qiao · to fry enlightens (Joe Friday to be same, the speech has the basis very much.(Editor's note: Joe Friday is the American movie "Law net" a character, this person takes the evidence extremely.All situations which

for example, in the past, the company staffs had to record the shift relief diary manually frequently, the recording was on duty when occur.Now, Pu sutter Switzerland has cancelled this hand-written way, lets the staffs use Movable the Type software to record on-duty matters concerned on blog.Last December, Pu sutter Switzerland has cleared another blog on company's intranet, everybody only discusses the commercial science and technology and the corporate growth topic in above.The company interior about 20 IT operation department's people in charge, agreed helps Pu sutter Switzerland to initiate the related topic the discussion.The Pu sutter Switzerland's majority direct subordinate can visit this blog, and is authorized to express individual viewpoint.Pu sutter Switzerland indicated that, he hoped this blog also can be more open

“I mainly hoped the team can obtain the good communication environment in here.” Pu sutter Switzerland said that, “you sent the card to say saw a very cruel product, but in fact the company other people already have tested, like this others could give very quickly in blog the information feedback you.” If uses this way, may share other people experience fully, and has the value which is unable to estimate, he expressed like this

about works blog, Pu sutter Switzerland has a set of gold law: The writing focal point pays attention to the technology.“I occupy the management level, therefore my directive is, considered beforehand whether these topics do suit on blog share with the reader? Because I locate the position quite is sensitive, therefore I cannot discuss the company casually the plan.Therefore, I mainly discuss the technical topic.” He said.Therefore

he also has established own individual blog- “a carat luck” (Cruft, the website is www.cruftbox.com, he own this blog, describes “the repugnant thing” and “unnecessary trash”.）。Pu sutter Switzerland does not discuss the technology in this blog, also does not discuss the commercial science and technology.Perhaps as the Disney US Broadcasting company wired network group's administrative personnel, “I about the memory opinion, can have certain influence to other people.In fact, I am in commercial department's merchants.” He expressed.Looked like in him that, perhaps disparages certain products outside the office place promotion, does not work as behavior

like this, Pu sutter Switzerland gets off work the world which later and the wife daughter will coexist, turned his blog primary coverage, moreover this will be an extremely interesting world.Cuts blocks for printing differently with the work in greatly for is seriously, Pu sutter Switzerland turned the fellow in individual blog who joyful, sometimes also braves a foolishness

for example, some one time, he security aspect guest took the personnel with Macafee the company (McAfee to carry on real-time chats, has consulted some questions.This guest takes the personnel that day obviously to display abnormally, not only the speech exaggerates, moreover is unintelligible.Saw this kind of funny situation, Pu sutter Switzerland also plays the joke, asked he was whether obsessed.Pu sutter Switzerland pasted this section of dialogue truncation screen on individual blog

also has one the matter which lets Pu sutter Switzerland be wild with joy, that is he has received the ancient dog company (Google Inc. the first check, because the ancient dog company has made the advertisement on his blog.Pu sutter Switzerland is not poor in the Disney company's wage, but, he to these 100 US dollars responses, likely is the people first time because handled the matter which own liked doing to obtain reward such, happy exceptionally

Michael · Pu sutter Switzerland blog extract: On February 28, 2005

“more than five years before, I start to write blog.At that time, I used NewsPro, one kind issued blog the tool.But it is aims at the news website the non-individual website design.I wanted not to have `blog' to call the law at that time.I very much like writing these things, moreover also hoped own blog will be able in future several years, the faithful reader to bring more joys for me.” - - Michael · Pu sutter Switzerland

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